For most physical therapists, coming up with a solid physical therapy marketing plan is a challenge. Which is just natural, since while we were learning everything there is to know…
Category Archives: Grow Your Private Practice
When was the last time someone you worked with gave you a surprise gift? Chances are, you were impressed and told some friends about it. The same thing happens when you…
It’s the end of the week, you are relishing a big chunk of chocolate after just finishing a hearty meal at this real fancy place, then all of a sudden…
My hairstylist is a scruffy guy named Banjo. The guy works magic with his hands. When I am done, I feel like my head was unscrewed, serviced and reattached. Oh, my…
New Jersey is called the Garden State, and for good reason. Spring is a fun time, if you ask me, it’s the best of the year. I was driving by…
I attended a meeting organized by the NJ branch of the APTA, where I caught up with Patty Brick, APTA Brand Ambassador and President of the NJ chapter. Patty shares…
Tuesday is a day off for me and my wife Ritika, who is also a PT. She went house-hunting one Tuesday while I was clearing up stuff in our home office. The…
4. Don’t Assume Anything When it Comes to Freight: This is an area that must be managed effectively or conflict may occur upon receipt of the final bill. Do not…
Your PT shingle is ready to hang and your first patient is about to walk through the front door of your very own physical therapy clinic. But prior to opening…
Physical therapy marketing is an important part of a practice. It is just as important as the therapy. The bottom line of any physical therapy practice is to increase patient…